sjsweducorner - Online Courses

Social Media Content Strategy

122 Minutes of content
Mon 03 2022
13 Student Enrolled

Learn how to create and implement a powerful social media content strategy that is geared for success..

Course Overview

In this course, you'll learn how to create social media content with "thumb stopping power" with the essential skills required for developing and executing on a brilliant strategy.

You’ll learn about marketing funnels and setting objectives with key indicators as well as identifying your target audience by doing in-depth customer research using Facebook Insights, Survey Monkey and empathy mapping. You’ll learn how to define your content strategy with a strong mission statement and content pillars and execute on your strategy by planning and copywriting in advance.

The course covers how to do all of this with an efficient process and how to measure and optimize your results to guarantee success.